2008 Predictions from ReadWriteWeb

ReadWriteWeb has put up a list of 2008 predictions. They polled most (all?) of their senior writers, and aside from my personal beef that their items seem to be mostly about Facebook and Google, they look like pretty sure bets. However, there’s a section from “Charles Knight, Editor, AltSearchEngines (RWW Network Blog)” in which he states:

  1. In the 1st Q 2008, the true “Google Killer” in search will be in Stealth Mode. In 2nd Q 2008 the first prototype will begin in closed Alpha mode. In 3rd Q 2008 it will be ready for the final closed Beta testing. In 4th Q 2008 it will launch and “Rock and Shock” the world!
  2. The classic Vertical Search Engines (Job Search, Health, Consumer Electronics, Shopping, Video, People, more…) will continue their dominance over all other Search Engines in their various niches.
  3. The Alternative Search Engines will pick up the pace of partnerships and cooperation, for their solid mutual benefit.
  4. Mainstream Media interest in the Alts will increase until it begins to rival coverage of the five major search engines.
  5. The trend towards ‘widgetization’ of the Alts will continue. Approximately 2 in 10 Alternative Search Engines (20%) have widgets now, and that number will double in 2008 to 4 in 10 or 40%.

The problem I have with this stuff is that it’s (a) too focused and (b) sheer boosterism. It’s like the editor of a blog called WashingtonHuskies.com wrote a 2008 prediction that said “The Dawgs are going to the Rose Bowl in ’08! Woooooo!” Or Jason Calacanis predicting big days ahead for Mahalo. Or Scoble predicting big things from whomever it is that he’s about to work for. I appreciate the need for specialized voices to contribute in their areas of expertise, but this is not good journalism.

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2 Responses to “2008 Predictions from ReadWriteWeb”


  1. 1 Charles Knight December 27, 2007 at 8:30 pm

    I wonder how we can move this conversation forward.

    What adjustments would you recommend?

    Of course you have no obligation to follow up your remarks with constructive criticism, but I would contend that to not do so is of little lasting value.

    Hope to hear from you,

    Charles Knight, editor
    AltSearchEngines.com
    Read/WriteWeb network
    Charles@ReadWriteWeb.com

  2. 2 Anthony Stevens December 27, 2007 at 8:50 pm

    Hi Charles! Thanks for leaving a comment.

    Two recommendations:

    1) Be more balanced in your coverage / predictions of the alt space. If you truly have no negatives to report, perhaps cover the reasons WHY there are no negatives in more detail vis-a-vis the broader Web 2.0 / Internet context. Otherwise it sounds like cheerleading (IMHO).

    2) Try not to limit your own section to just the alt search engines. You are (presumably) a power user like the other RWW contributors; you have some perspective on things like social networking, Google, and Web 2.0 apps like Twitter that the readership would probably welcome. As I mentioned, specific expertise brings excellent input into articles like this, especially when one is given the opportunity to compare/contrast with the input of generalists.


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